DRINK BULL MARKET.
BACK THE MAVS.
BEER. BOURBON. BULL MARKET.
When you raise a glass of Bull Market bourbon or crack open a Bull Market Lager, you’re doing more than enjoying a drink — you’re backing Omaha student-athletes.
Through Omaha Bull Market, UNO’s official Name, Image & Likeness (NIL) collective, every purchase directly supports Omaha student athletes across all sports. Proceeds help retain top talent, recruit the next generation, and keep the Mavericks competitive on the national stage.
BULL MARKET LAGER
Medium Body • Crisp Finish • 5% ABV
Brewed in partnership with Kinkaider Brewing, Bull Market Lager is the game-day staple for Mavericks fans. Clean, crisp, and made for celebrating every Omaha win.
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Proceeds from every Bull Market product go directly to Omaha Bull Market, which funds NIL opportunities for student-athletes in partnership with UNO.
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Bull Market Lager is available at Kinkaider Brewing locations, in select stores, and at the arena.
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Yes! Reach out through our contact form to learn how to carry Bull Market or ask your suite host to stock it for your next game.
BULL MARKET SELECT PREGAME BOURBON
94 Proof • 47% ABV • 750ML • $49.99
Crafted with precision and passion, this Bourbon Whiskey is elevated by finishing with French Oak and ex-rum American Oak, creating a layered, indulgent experience. Every sip opens with a burst of blackberry crumble, followed by the warm, nostalgic sweetness of butterscotch graham cracker, and rounded off by hints of sweet cacao.
Perfectly balanced and approachable, this bourbon offers a luxurious yet everyday pour for those who appreciate craftsmanship and depth.
BULL MARKET RESERVE VICTORY BOURBON
108 Proof • 54% ABV • 750ML • $99.99
This bold and complex expression is a masterclass in flavor innovation, finished with carefully selected American Oak staves to create a uniquely rich profile. Cookies and crème frosting meets the earthy complexity of pumpernickel, layered with a subtle kick of sweet ginger mocha for a finish that lingers long after the last sip.
A premium choice for true bourbon connoisseurs, it delivers both strength and sophistication in every pour.
FIND A STORE NEAR YOU TO BUY BULL MARKET BOURBON!
FOR ATHLETES.
FOR FANS.
FOR OMAHA.
The Omaha Bull Market is a collective connecting alumni, organizations, donors and passionate fans with UNO athletes from all sports.
Our vision is simple:
Generate a stampede of support for UNO.